New Hampshire Healthcare Video

Posted in: Healthcare, Videos- Mar 19, 2010 Comments Off

NH Healthcare Movie IconIf a picture tells a thousand words, how do you quantify a video presentation?

FirstTracks Marketing Group was asked by Monadnock Healthy Teeth to Toes (a program developed at Monadnock Community Hospital in Peterborough, NH that educates children in healthy oral hygiene and nutrition practices) to create a short video loop. Read more »

Social Spam = Less Customers

Posted in: Social Media Marketing- Mar 19, 2010 Comments Off

Social Media WagonBE GENUINE AND HONEST WITH YOURSELF AND YOUR CUSTOMERS

We all want to sell more product and make more money, but when it comes to Social Media the most important thing to remember is that your primary goal is to connect with PEOPLE. Read more »

Want to be the wet baby?

Posted in: Corporate Identity, Logo, Marketing Strategy, Social Media Marketing- Mar 04, 2010 Comments Off

Picture of a wet babyIn my previous business life I lived in the world of manufacturing just as industries were moving to Asia. In my industry the manufacturing was first in the US, then Korea which had the right raw materials and labor costs, then in an instant it all moved to China. Read more »

Is it really all about you?

Posted in: Business Strategies, Corporate Identity, Logo, Marketing Strategy, Social Media Marketing- Feb 23, 2010 3 Comments

Paul McCartnneyIs your on line presence all about you? Though we are all fascinating creatures with a wealth of interests blah, blah, blah, the point is that yes, we are ALL interesting in one way or another but is that what people are looking for in their on-line searches? Read more »

Website suffering visibility decay?

Posted in: Content Management, Search Engine Optimization, Website Development- Feb 18, 2010 9 Comments

Website Visibility DecayGoing to the dentist is NOT one of my favorite things to do. Today was my scheduled 6 month check up and as I sat in the chair this got me thinking about many of the companies regularly see online that tend to handle their website content and optimization efforts the same way they treat 6 month check ups at the dentist. Read more »