My job here at FirstTracks Marketing presents me with the opportunity to build WordPress and Joomla CMS websites for many diverse clients in industries such as Education, Assisted Living, Health Care, High Tech, and many more. But want to know the one thing that is the same with almost all of these websites and clients? [...]
4 Quick Tips and Must Have Tools For New CMS Users

Building a better hospital website with WordPress CMS
Does this sound like your hospital website content publishing process? ALL of your hospital website content needs to be fed through one person who has to actually build the pages using an HTML editor which is a slow, time-consuming process and puts a finite cap on the amount of information that can be shared through [...]

WordPress Child Theme Set Up & Use
Today, I (Matthew T Nelson – Interactive Media Director here at FirstTracks Marketing Group) will be giving a presentation at NEAUG (stands for New England Adobe Users Group) on how to set up and use Child Themes for WordPress. My talk will include details on how and why you should be using child themes to [...]
How Joomla is Improving Nashua Community College’s Website
Back in July 2010 we launched a brand new website for Nashua Community College using Joomla. Now that the site has been live for a few months I thought it would be interesting to take a quick peek at some basic traffic metrics from the last three months (August – October), them compare 2010 to [...]
Integrating Assisted Living Facility Member Information with Your Website
I have built a number of Assisted Living & Association Management websites using the Open Source Content Management System Joomla. In any of these projects I have yet to come across a potential client/organization that is integrating their data online in an efficient and effective manner. I know it sounds a little scary technically, but [...]
Turning mistakes into gold
OK, so we built our site as one of our first projects when we started our business. Being in the web development business we thought that just maybe that might be important. We proofread till we were cross eyed and happily launch our new WordPress website.
Website suffering visibility decay?
Going to the dentist is NOT one of my favorite things to do. Today was my scheduled 6 month check up and as I sat in the chair this got me thinking about many of the companies regularly see online that tend to handle their website content and optimization efforts the same way they treat [...]
Website Development Services
Get more out of your online real estate! FirstTracks Marketing Group can provide your business with any level of website design and integration. Our focus is always on your business first and foremost and creating an online space that accurately represents your product and services and makes it easy for you and your target audience [...]









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